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Monday, October 17 • 11:00am - 12:00pm
Communicating Animation #CommAnim

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Animation is key component of beautiful and useful product design. Salesforce, Google, and IBM all feature motion design in their design systems, and there’s every reason you should, too. When designers and developers agree upon constraints, they can create UI components faster and present a unified, polished look and feel users appreciate.

Communicating animation is all about identifying patterns and setting boundaries and behavior expectations. This means:

  • creating custom easings that reinforce branding and physics
  • choreographing scalable timing values
  • creating a vocabulary of reusable components
  • combining those components into unique yet universal animation patterns.

Whether your project is big or small, if it has a style guide, you will want to include motion design. In this talk, you will learn how to bring animation to heel.

avatar for Rachel Lee Nabors

Rachel Lee Nabors

Principal TPM, Amazon
Rachel Nabors is a web animation expert in Portland, Oregon. An invited expert at the W3C and a Google Developer Expert, she cultivates the community by curating WebAnimationWeekly.com and running the Animation at Work Slack community. She helps companies wrangle UI animation a... Read More →

Monday October 17, 2016 11:00am - 12:00pm CDT
El Mirador West Hilton Palacio del Rio